{"product_id":"luma","title":"Luma","description":"\u003ch2\u003e\u003cspan\u003eLuma Ethiopia Specialty Coffee Beans\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eDiscover the distinctive character of \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eLuma\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, a specialty Ethiopian coffee from \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eWhole Beans Roastery\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, crafted for those who appreciate naturally sweet, rich, and expressive coffee.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eSourced from Ethiopia and grown at high altitudes between \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e1,900–2,200 meters above sea level\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, Luma benefits from ideal growing conditions that allow the coffee cherries to develop slowly, creating greater sweetness and complexity in the cup.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eFlavor Profile\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eLuma offers a smooth and inviting flavor profile with notes of:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eBrown Sugar • Sweet Chocolate • Almond\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eExpect a pleasant natural sweetness, comforting chocolate character, and a delicate nutty finish that creates a beautifully balanced cup.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eNatural Processing\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThis coffee is processed using the \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eNatural Process\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, where the coffee cherries are dried with the fruit surrounding the seed. This method can enhance the coffee's natural sweetness, body, and fruit-driven complexity while preserving the unique characteristics of its Ethiopian origin.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eMedium Roast\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eLuma is roasted to a \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eMedium Roast\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e level, offering a balance between the coffee's natural origin characteristics and the sweetness developed during roasting. The result is a flavorful and approachable coffee suitable for everyday brewing.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eBest For Filter Coffee\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eLuma is especially recommended for \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003efilter coffee\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, making it an excellent choice for brewing methods such as V60, Chemex, Kalita Wave, and other pour-over brewers.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eProduct Details\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eRoastery:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Whole Beans Roastery\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eCoffee:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Luma\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eOrigin:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Ethiopia\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eProcessing:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Natural\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eAltitude:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 1,900–2,200 MASL\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eRoast Level:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Medium Roast\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eTasting Notes:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Brown Sugar, Sweet Chocolate \u0026amp; Almond\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eRecommended Brewing:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Filter Coffee\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eA Sweet \u0026amp; Balanced Ethiopian Coffee\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eWhether you're starting your morning with a carefully brewed pour-over or enjoying a relaxing afternoon cup, \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eLuma\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e delivers a sweet, smooth, and satisfying coffee experience with the distinctive character Ethiopian coffees are known for.\u003c\/span\u003e\u003c\/p\u003e","brand":"Whole Beans Roastery","offers":[{"title":"40g","offer_id":55231597084991,"sku":null,"price":15.0,"currency_code":"AED","in_stock":true},{"title":"250g","offer_id":55231597117759,"sku":null,"price":75.0,"currency_code":"AED","in_stock":true},{"title":"1kg","offer_id":55231597150527,"sku":null,"price":280.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/2037\/3311\/files\/76092250-8f60-488a-b2b0-1dd178af7607.png?v=1787762525","url":"https:\/\/wholebeansroastery.com\/products\/luma","provider":"Whole Beans Roastery","version":"1.0","type":"link"}